November 2025 | Volume 79 This article refers to my earlier publication, where I presented assumptions for using the Big Five (OCEAN) and HEXACO models […]
October 2025 | volume 79 Why knowing the client’s profile increases the effectiveness of selling expensive solutions In low-risk purchases (e.g., butter, pasta), habits and […]
Building a Recommendation System In application logs and other logs you can find all the phrases that were typed by the customer into the store’s […]
How to optimize the pricing of a chain of company-owned stores with bread and confectionery products Stores are located on streets, in shopping centers, and […]
“Thou shalt not make a machine in the likeness of a human mind. […] The peace that resulted from the struggle against thinking machines will […]
For a bakery owner with a dozen or so vehicles, planning routes efficiently is not easy. It is a logistical challenge that must be handled […]
We remember how, during the pandemic, companies appeared that cheated on masks and disinfectant fluids. The social and political arrangement was aware of a vague […]
As technology and software have developed, the complexity of the environments in which applications are created has increased substantially. In the past, when applications were […]
To begin considering the future impact of artificial intelligence, we should go back hundreds of years. Humanity has always used tools and simple machines. At […]
Hard times ahead are forcing entrepreneurs to “look at every penny from all sides.” Expenditure must be rational and produce the right results. The decline […]
Optimization is a process whose purpose is to find a particular configuration of inputs and actions that leads to the best possible results. The objective […]
The perennial problem faced by bakers and confectioners is how much to produce so that it does not later have to be thrown away. It […]
The transportation problem is one of the most effective optimization methods. The method consists in minimizing transportation costs by indicating the optimal configuration of routes […]
Imagine the following situation: a bakery owner must deliver bread to 62 nearby shops using four vehicles. Every shop has different delivery conditions and has […]
The DEA CCR model is used to determine the efficiency level of a particular organization in comparison with other, similar organizations. It is therefore a […]
At the threshold of summer, the owners of food-service establishments take various steps intended to adapt their businesses to the season, including customers’ holiday preferences. […]
Data analysis can bring enormous benefits to e-commerce stores. The primary source of information about customer behavior in an online store is the register of […]
Recommendation systems are used to optimize economic activity in the areas of sales and costs. In online sales, there are two entities that are subjected […]
Comparative DEA-CCR analysis (Data Envelopment Analysis — Charnes, Cooper, Rhodes) is a method used to assess the efficiency of Decision-Making Units (DMUs), such as enterprises, […]
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